I often talk about the virtue of sincerity, and how important it is to me. There’s even a section of my book devoted to disputing Harman’s interpretation of sincerity as authenticity (‘being oneself’) and contrasting it with my own take on sincerity as fidelity (‘meaning what one says’). However, a question William Gillis asked on Facebook gave me a concrete opportunity to articulate my ideas more concisely, by contrasting sincerity with honesty: